We were recently interviewed by the Redmond Magazine . This publication has a captured an audience of IT consultants, service providers, and Microsoft Certified Partners, many of which cater to small and mid-size business clients. They wanted to know what advice and strategies we could offer to the integrators in this complicated economic climate. They also wanted to understand about the new pricing model for IT provider’s and their products and services. In addition they asked if the bundling of newer products might be a good marketing strategy for 2010. Please read the entire article published by the Redmond Magazine .
I thought it would be beneficial to share our point of view with our Channel Partners and our readers! The economy of 2010 is not the same as that of the previous 15-20 years, which was mostly fueled by technology and real-estate bubbles. Many businesses were thriving, not because they created value, but rather because they had been at the right place at the right time. In the “new world economy”, that is simply not the case anymore. Prosperity in 2010 and in the coming years is going to require the creation of new product sets with a solid value proposition. Every decision is going to have to make perfect sense. With businesses looking to cut costs and reduce the bottom line, IT advancements and development have become essential in enable businesses to cut their IT budget while remaining profitable. This is in stark contrast to the last 20 years, when the business community invested in IT just to keep up with their growth. Continue reading “The Buzz on Partnerships in 2010 – Integrators Increase ROI with Managed Hosting!” »
Atlantic.Net sponsored the 2009 Internet and Technology Summit held at the Intercontinental Hotel in Tampa, Florida on Tuesday August 25th. The event was a great opportunity for us to network with technology professionals from Central Florida. It was a great venue to showcase our product information, distribute white papers on “Managed Server Hosting” and “How to Choose a Data Center”.
Atlantic.Net continues to chart out an aggressive agenda for 2009-2010 and looks forward to working with all of the new partners that we have met at events such as these in the coming months.
Sam G., John R., and Jaima W. at the Atlantic.Net booth.
Given the current state of the economy and its accompanying credit crisis, it was interesting to see the hype at this year’s Channel Partners Conference and Expo in Las Vegas. The conference is held twice a year and is designed to help companies promote their products through agents and partners. The spring conference was held at the Rio All-Suite Hotel & Casino from March 1st – 3rd . There were about 300 booths and more than 3,000 attendees.
In the past, Atlantic.Net‘s business has consistently grown by word of mouth and referrals, but we saw the launching of our Channel Program as an excellent opportunity to accelerate our growth. Fortunately, we have been cash flow positive and had little or no debt since inception. This has enabled us to market new programs and services while others are struggling to pay the bills. Interestingly enough, this turned out to be what set us apart from our debt burdened competition at the event. Continue reading “Atlantic.Net Showcases at the Channel Partner Conference & Expo in Las Vegas” »