The marketing and advertising sector is highly competitive, so businesses must ensure that they stay ahead of their adversaries. Cloud computing can provide agencies with the competitive edge needed to thrive.
Why are healthcare marketing agencies turning towards the cloud?
Cloud-based services can offer significant benefits to many creative agencies, including marketing agencies, web developers, and advertising agencies. Cloud computing can:
- Help businesses to increase their productivity and efficiency by providing 24/7 access to hosted applications, tools, and data from any location
- Enhance a business’s reach and engagement with its audience, improving both communication and collaboration
- Reduce costs by negating the need for expensive infrastructure, as many cloud providers offer a pay-as-you-go structure
- Level the playing field so that smaller marketing companies can compete with their larger competitors
- Improve analysis of real-time, actionable data to allow the success of marketing campaigns to be continuously monitored
- Provide access to reliable insight that helps businesses to tailor their content to best suit the needs of their clients
- Increase data security and provide access to automatic and constant backups
- Provide clients with on-demand scalability and the ability to allocate and optimize resources to meet the needs of the business.
- Ensure complete freedom for creativity in content, social media, and SMS marketing strategies for better results.
- Enable marketing agencies to shift towards inbound marketing techniques, such as blog posts, online podcasts, video tutorials, and e-books, as opposed to traditional outbound approaches, such as cold calls, trade shows, and advertising
- Ensure full HIPAA compliance for those healthcare marketing agencies dealing with sensitive patient information
- Provide marketing automation to improve productivity and precision
Here, we take a closer look at some of the leading marketing agencies, highlighting our top 10 choices:
- Signify Digital
- LEVO Health
- Distill Health
- McCann Health
- Medico Digital
- Audacity Health
- Razorfish Health
- Dobies Health Marketing
- Activate Health
1. Signify Digital
With over 15 years of experience providing marketing solutions for the healthcare industry, Signify offers its clients a tailored, multi-platform marketing approach that maximizes public awareness and online presence and generates new business leads. Signify’s clients include health tech startups, private consultants, national hospitals, and healthcare charities.
2. LEVO Health
Levo Health provides healthcare branding, patient engagement platforms, and direct to patient medical marketing solutions to physician groups, surgery centers, medical practices, and hospitals on a global scale. This full-service advertising and consulting agency is passionate about helping its clients to grow and strengthen their healthcare brand, accelerate business outcomes, and increase patient acquisition and engagement.
3. Distill Health
Distill Health is a boutique healthcare and communications marketing agency that provides its clients with a full spectrum of services, including brand development, digital marketing, strategic storytelling, and brand activation. The team at Distill Health delivers a 3-step system that transforms their client’s healthcare technology innovations into relatable brands. This system combines a synthesis of key clinical data and market intelligence with the development of a strong strategy to deliver a compelling brand story to customers.
4. McCann Health
McCann Health is a global leader in marketing, employing over 1,900 staff with offices in 20 countries and across 6 continents. The company specializes in strategic consulting, healthcare professional marketing, medical communications, global health, and HCP communication. McCann Health delivers a bespoke service to their clients, constructing high-performing teams that are perfectly matched to their specific goals.
5. Medico Digital
Medico Digital is a forward-thinking, digital marketing agency, specializing in helping healthcare organizations to build their brand using data-driven marketing and tailored digital strategy. Clients have access to leading medical website designers and healthcare marketing experts who are focused on delivering results and supporting companies to reach their business objectives.
Intrepy is an award-winning, patient-centric healthcare marketing agency that helps medical practices, healthcare businesses, and hospitals to attract, engage, and convert their ideal patients. Intrepy uses its industry-specific knowledge to implement strategies that drive significant growth, expanded reach, and accelerated revenue for their clients. The services offered by this healthcare marketing agency include healthcare digital advertising, medical SEO, medical website design, telemedicine marketing, and graphic design.
7. Audacity Health
Audacity Health is a diverse brand strategy and activation agency that specializes in branding, communications, advertising, and marketing services for organizations within the health and science sectors. The industry-recognized company adopts a human approach to their work, creating content that triggers a customer’s emotions and provokes a meaningful response.
8. Razorfish Health
As a member of Publicis Health, one of the world’s leading healthcare communications networks, Razorfish Health has helped some of the top healthcare brands to realize their business goals and maximize their audience engagement. Setting them apart from many of their rivals, Razorfish Health boasts one of the largest in-house clinical teams, including medical doctors and scientists.
9. Dobies Health Marketing
Established in 1992, Dobies Health Marketing specializes in providing healthcare providers with a strategy-first approach to deliver top-level marketing, branding, and advertising. Dobies works with healthcare organizations of all sizes and types, including hospitals, medical device manufacturers and distributors, certifying boards and associations, physician practices, and health information technology firms.
10. Activate Health
Activate Health is a boutique marketing and public relations agency that works with leading health insurers, pharmaceutical companies, hospitals, and health information technology firms. Activate Health’s team boasts decades of combined experience, providing them with unrivaled industry-specific knowledge that can be transformed into creative work that exceeds its clients’ expectations. The agency follows a standard approach when completing its projects, ensuring continuity and quality; this approach involves research, strategy, creativity, results, and refinement.
How can Atlantic.Net help?
Are you on the lookout for a leading managed service provider to handle your cloud networking needs? As a leading healthcare marketing agency, you need to find a managed service provider that can ensure any sensitive patient data is always fully protected, aligning with the relevant HIPAA regulations.
With over 29 years of industry-leading experience, Atlantic.Net offers fully customizable hosting solutions. If you are seeking a reliable and dependable, secure HIPAA compliant cloud hosting service, then Atlantic.Net is a perfect choice. Contact our sales team to find out how our easy-to-use cloud infrastructure and services can help to launch and scale your agency.